Header Ads

Ratings Review: CBS Fridays - November Sweeps

It was a daily nice november sweeps for the CBS Friday night line up. All three series either came close or achieved season highs during the month. BLUE BLOODS drew its most viewers of the season, for the last episode of the month and posted it's second best A1-49 ratings with the same episode. It is by far the most popular series of the night with the most viewers each week, but it looks as if some younger viewers are starting to warm up to the series as it saw increases each of the four weeks of the sweeps.

New to the night, HAWAII FIVE-O has fit into the night quite nicely. it is drawing more viewers now than it did on Monday nights. the A18-49 numbers are down a bit from last season, but it too saw nice increases over the month of November. It is a little harder for the 4th year series as it must contend with SHARK TANK each week, the #1 show in the A18-49 ratings. H5) could see a few more seasons with Friday night numbers like this.

UNDERCOVERBOSS is the more unstable of the three series. Watching its trend with average episodes and more hyped episodes does make a difference in the ratings. Those episodes that have something extra to the story seem to do better than the average episode. Now, UB must fight with BONES for viewers. The last Friday viewer totals are way down as a direct result from the added competition in the hour.

Series Category Week 1 Week 2 Week 3 Week 4 AVG
Undercover Boss Viewers* 9.05 9.228.60 6.77 8.41
A18-49 1.4 1.8 1.7 1.4 1.6
Hawaii Five-O Viewers* 9.71 9.51 9.90 9.92 9.76
A18-49 1.3 1.4 1.6 1.5 1.5
Blue Bloods Viewers* 11.01 10.97 11.79 11.90 11.42
A18-49 1.2 1.3 1.4 1.5 1.4
* - in millions

No comments

Powered by Blogger.