Ratings Review: THE BIBLE

For the second strait year, History produces one of the most watched and talked bout scripted programs of the season. Last year it was the mini-series THE HATFIELD & MCCOYS. In 2013, it is THE BIBLE.

The series was a telling of the more popular stories of the Bible, plus a complete telling of the story of Jesus, based of the text and writing in The Bible. It did take some dramatic licensing in some scenes or events, but it was a spiritual telling of the world most published book.

I watched all 10 hours of the series, eight of which were live on Sunday nights. It was one of the best "mini-series" produced for television. It ranks up there with THE HATFIELDS & MCCOYS, THE KENNEDYS and classics like SHOGUN.

Over the course of five Sunday nights, and 10 hours, THE BIBLE averaged 11.4 million viewers and a solid 2.9 rating in Adults 18-49. Two of the five episodes drew more viewers than the wildly popular THE WALKING DEAD.

THE BIBLE (Sundays at 8:00 p.m., on History)

Date	Viewers*	A18-49	+/-
03/03/13	13.10	3.3
03/10/13	10.82	2.5	-17%
03/17/13	10.87	2.8	even
03/24/13	10.27	2.7	-6%
03/31/13	11.75	3.0	+14%

* - in millions