Ratings: Broadcast Finals for February 11, 2013
CBS edges ABC in both measured categories, despite all four comedies being down week to week.
HOW I MET YOUR MOTHER saw the biggest drop, losing 20% in the A18-49 ratings from the Robin Sparkles themed episode last week. RULES OF ENGAGEMENT was actually up in total viewers, but down 10% in the demo. The rest of the line up was off within 10% of their previous week's numbers.
ABC is seeing the ratings surge for THE BACHELOR as the season progresses. Compared to the season opener, THE BACHELOR is up 21% in viewers and 17% in the demo ratings. If this trend continues all the way through the season finale, Expect ABC to flip THE BACHELOR to two editions in the regular season and DWTS as the filler in between.
THE FOLLOWING is losing some of its followers. The series is down 14% in viewers and 17% in A18-49 from last week, and off by 25% from the series premiere. When you look at last year's ALCATRAZ, it too was looking good initially, but its 4th episode it was off 30% from its series premiere.
for the night...
CBS - 9.7 million viewers, 2.8 demo rating
ABC - 8.6 million viewers, 2.5 demo rating
FOX - 8.3 million viewers, 2.3 demo rating
NBC - 4.8 million viewers, 1.7 demo rating
CW - 0.9 million viewers, 0.4 demo rating
HOW I MET YOUR MOTHER saw the biggest drop, losing 20% in the A18-49 ratings from the Robin Sparkles themed episode last week. RULES OF ENGAGEMENT was actually up in total viewers, but down 10% in the demo. The rest of the line up was off within 10% of their previous week's numbers.
ABC is seeing the ratings surge for THE BACHELOR as the season progresses. Compared to the season opener, THE BACHELOR is up 21% in viewers and 17% in the demo ratings. If this trend continues all the way through the season finale, Expect ABC to flip THE BACHELOR to two editions in the regular season and DWTS as the filler in between.
THE FOLLOWING is losing some of its followers. The series is down 14% in viewers and 17% in A18-49 from last week, and off by 25% from the series premiere. When you look at last year's ALCATRAZ, it too was looking good initially, but its 4th episode it was off 30% from its series premiere.
for the night...
CBS - 9.7 million viewers, 2.8 demo rating
ABC - 8.6 million viewers, 2.5 demo rating
FOX - 8.3 million viewers, 2.3 demo rating
NBC - 4.8 million viewers, 1.7 demo rating
CW - 0.9 million viewers, 0.4 demo rating
Time | Net | Program | Viewers* | Demo | +/- |
8:00 | ABC | The Bachelor | 8.48 | 2.7 | |
10:00 | ABC | Castle | 8.97 | 2.0 | 5.8% |
8:00 | CBS | How I Met Your Mother | 8.98 | 3.2 | |
8:30 | CBS | Rules Of Engagement | 8.39 | 2.8 | -6.6% |
9:00 | CBS | 2 Broke Girls | 10.90 | 3.6 | 29.9% |
9:30 | CBS | Mike & Molly | 10.50 | 3.0 | -3.7% |
10:00 | CBS | Hawaii Five-O | 9.64 | 2.1 | -8.2% |
8:00 | CW | The Carrie Diaries | 1.20 | 0.5 | |
9:00 | CW | 90210 | 0.66 | 0.3 | -45.0% |
8:00 | FOX | Bones | 8.82 | 2.2 | |
9:00 | FOX | The Following | 7.79 | 2.4 | -11.7% |
8:00 | NBC | The Biggest Loser | 5.58 | 2.0 | |
10:00 | NBC | Deception | 3.23 | 1.2 | -42.1% |
* - in millions
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