Final Broadcast Ratings: February 4, 2018

The biggest day in television just got a little smaller, as the game dropped about 8.0 million viewers and 3.7 points from last year's game. The game is the least watched Super Bowl since the 2009 game, the last game under 100 million viewers. The A18-49 rating is the lowest rated, EVER.

It is somewhat surprising the game is posting such low numbers, given the game was a tight contest through most of the second half and not decided until few seconds. The NFL may have a growing issue of fans turning away from the sport and the Biggest TV day of the year fall back under 100 million viewers.

After the game, a special THIS IS US collected 27 million viewers and  a 9.3 rating in Adults 18-49. That is up from last's years premiere if 24: LEGACY, which drew 17.6 million viewers and a 6.1 demographic rating. That is the best post-SB program since NEW GIRL in 2014, which posted an 11.4 demo rating.

Final L+SD Network Averages:

	Total viewers	A18-34	A18-49	A25-54
ABC	1.90 million	0.3	0.4	0.5
CBS	2.90 million	0.2	0.3	0.4
CW	0.00 million	0.0	0.0	0.0
FOX	0.70 million	0.2	0.3	0.3
NBC	85.10 million	23.7	27.8	30.8

Time	Net	Program	P2*	A18-34	A18-49	A25-54
7:00	ABC	AFV [R]	1.95	0.2	0.3	0.4
8:00	ABC	AFV [R]	2.04	0.3	0.4	0.5
9:00	ABC	Shark Tank [R]	1.57	0.3	0.4	0.5
10:00	ABC	Shark Tank [R]	1.96	0.3	0.5	0.6
7:00	CBS	60 Minutes [R]	3.04	0.2	0.3	0.4
8:00	CBS	NCIS [R]	2.61	0.1	0.2	0.3
9:00	CBS	NCIS: NO [R]	2.67	0.2	0.2	0.4
10:00	CBS	NCIS: LA [R]	3.25	0.2	0.4	0.6
7:00	FOX	Brooklyn Nine-Nine [R]	0.44	0.1	0.1	0.2
7:30	FOX	Bob's Burgers [R]	0.61	0.2	0.3	0.3
8:00	FOX	The Simpsons [R]	0.96	0.3	0.4	0.4
8:30	FOX	Ghosted [R]	0.62	0.2	0.2	0.3
9:00	FOX	Family Guy [R]	0.71	0.3	0.3	0.4
9:30	FOX	LA to Vegas [R]	0.65	0.2	0.2	0.3
7:00	NBC	Super Bowl LII: PHI v NE	103.39	28.6	33.4	37.0
10:25	NBC	SB Post Game	73.45	22.2	25.1	27.4
10:45	NBC	This Is Us	26.97	7.5	9.3	10.6

* - viewers in millions