Final Broadcast Ratings: December 4, 2014

ABC gave us the third season premiere of the cooking reality series, THE TASTE. And, like seasons past, the ratings are nothing close to being competitive. Just 3.3 million viewers and a 0.9 demo, tuned in to the season opener. Compared to last year's season premiere, viewership and the demo are off by 31%. But, that premiere was after the new year, not early December.
CBS numbers took a hit as the local CBS affiliates in both Chicago and Dallas preempted the network to air the Cowboys vs Bears game. The numbers are still better than last week's Thanksgiving ratings, but it is hard to judge the shows when the #2 and #5 television markets are out of the mix.
The only positive thing to say about FOX, on the night, are the gains it has from the last original episodes, two weeks earlier. Compared to the Nov. 20 episode, BONES is up over 400,000 in total viewership and rose 15% in the demo.
Final L+SD Network Averages:
ABC - 3.2 million viewers, 0.8 rating in A18-49
CBS - 7.6 million viewers, 1.6 rating in A18-49
CW - 1.4 million viewers, 0.6 rating in A18-49
FOX - 4.7 million viewers, 1.2 rating in A18-49
NBC - 9.2 million viewers, 2.4 rating in A18-49
Time | Net | Program | P2+* | A18-49 | L+3^ | L+7^ |
8:00 | ABC | The Taste |
3.33
|
0.9
|
3.70(0.9) | 3.80(1.0) |
10:00 | ABC | HTGAWM [R] |
2.85
|
0.7
|
||
8:00 | CBS | The Big Bang Theory [R] |
9.63
|
2.1
|
||
8:30 | CBS | Mom |
8.61
|
2.0
|
||
9:00 | CBS | Two And A Half Men |
8.10
|
1.9
|
||
9:30 | CBS | The McCarthys |
6.08
|
1.4
|
||
10:00 | CBS | Elementary |
6.59
|
1.2
|
||
8:00 | CW | The Vampire Diaries |
1.49
|
0.7
|
||
9:00 | CW | Reign |
1.22
|
0.4
|
||
8:00 | FOX | Bones |
5.70
|
1.5
|
(2.1) | (2.3) |
9:00 | FOX | Gracepoint |
3.61
|
0.9
|
(1.4) | (1.5) |
8:00 | NBC | Peter Pan Live! |
9.21
|
2.4
|
* - total viewers, in millions
^ - projected Live+3 and Live+7:
millions of viewers(A18-49 demo rating)
^ - projected Live+3 and Live+7:
millions of viewers(A18-49 demo rating)
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