2014 Commercial Cost Survey: CBS

Adage has released the 2014 fall commercial cost survey, detailing the average cost of one network commercial spot for each of the shows from this season's fall schedule. Here is a look at the CBS chart of advertising costs per spot.

CBS may only have two of the ten series with the most expensive commercial costs, but they occupy the #2 and #3 spots. New comer THURSDAY NIGHT FOOTBALL approaches a half million per 30 second spot, for a three+ hour program.

The #1 broadcast entertainment program, THE BIG BANG THEORY, not only commands nearly $345,000 per commercial, it was able to increase its price by $18k, from last year.

The biggest year-to-year gainer is THE MILLERS, jumping its per unit cost by more than $35,000. The largest lost per spot belongs to TWO AND A HALF MEN, dropping its price by $57,000. All the Friday through Sunday programs represent the lowest prices on the network.

Program	2014	2013	2012
Thursday Night Football	$483,333
The Big Bang Theory	$344,827	$326,260	$275,573
NCIS	$170,948	$161,094	$166,649
2 Broke Girls	$164,050	$178,343	$269,235
The Millers	$157,996	$122,390
Scorpion	$148,071
Two And A Half Men	$147,140	$204,176	$247,261
Person Of Interest	$145,450	$138,265	$185,003
Mom	$141,548	$138,575
Criminal Minds	$135,789	$105,678	$141,521
Survivor	$134,358	$115,717	$149,510
NCIS: LA	$127,932	$120,390	$164,758
Elementary	$125,780	$121,395	$141,690
The McCarthys	$122,475
NCIS: New Orleans	$114,843
Stalker	$110,763
60 Minutes	$98,280	$107,745	$117,966
CSI	$98,138	$107,015	$134,652
The Good Wife	$87,210	$78,500	$112,654
Blue Bloods	$79,370	$58,460	$75,857
The Amazing Race	$76,375	$94,150	$122,961
Madam Secretary	$73,525
Hawaii Five-O	$72,788	$58,455	$136,368
48 Hours	$33,500		$41,519
The Mentalist		$67,300	$108,639
Undercover Boss		$55,923	$69,100