Ratings Review: MIXOLOGY (Season One)

MIXOLOGY is another failed sitcom that was not very memorable and within a couple of years, if not sooner, we will completely forget was ever on TV, until we come across a reference on the occasional blog.

MIXOLOGY just was not interesting enough for the MODERN FAMILY audience to stick around after 9:30. Retention started out at just 58% and by the end of the season it had dropped to just 44%. You can not get renewed when 56% of the lead in audience flees from your show.

For the 12 episode season, MIXOLOGY averaged 4.18 million viewers and a 1.4 rating in Adults 18-49. If you enjoyed the series, in a few short months, you can re-watch them on Amazon or Netflix, all in one day.

MIXOLOGY (Wednesdays at 9:30 p.m., on ABC)

Date	Viewers*	A18-49	L+3	L+7
02/26/14	4.98	1.7
03/05/14	4.64	1.7
03/12/14	4.29	1.5
03/19/14	3.66	1.2
03/26/14	4.85	1.6
04/02/14	4.33	1.6
04/09/14	3.65	1.2
04/16/14	3.86	1.2
04/23/14	4.32	1.5
04/30/14	3.78	1.3
05/07/14	3.84	1.3
05/14/14	3.99	1.3

* - in millions