Twitter TV Ratings: December 18, 2013

Barbara Walters and THE X FACTOR when head to head for the top spot in social TV Wednesday night and , the results are mixes, but Barbara wins by a nose.

THE X FACTOR final Wednesday show produced the most tweets, unique tweets and the most impressions from those tweets. But, Barbara Walters' 10 MOST FASCINATING PEOPLE reached more unique accounts, by less than 200,000 people.

Remember, an account seeing a tweet does not always mean they are watching the show that tweet refers to. Although Barbara Walters' special is ranked #1, it is THE X FACTOR that actually produced the most interaction with it's followers.

Activity metrics (Unique Authors and Tweets) are a measure of relevant Twitter activity from three hours before, during and three hours after an episode’s initial broadcast, local time. Reach metrics (Unique Audience and Impressions) measure the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.