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Ratings Review: AMERICA'S NEXT TOP MODEL (Fall 2015)

The final season of AMERICA'S NEXT TOP MODEL, at least on the CW, started off relatively good, with above average ratings on Wednesday nights. But, once the series moved to Friday, the ratings dropped by 20 to 25 percent. Not a good ending for the long running series.

In the Live+SD ratings, ANTM averaged 1.14 million viewers, a 0.4 rating in both the A18-34 and A18-49 demographics, and a 0.5 rating in the A25-54 demographic.

In the DVR ratings, the viewership levels would ad roughly 600,000 viewers and the A18-49 demo would grow to a 0.6 rating.

We will see if ANTM lives on, on a cable network in 2016. Perhaps it can have the post-CW success that THE GAME had, and thrive for a few more seasons.

Live+Same Day Ratings
 (Wednesdays at 8 p.m., on The CW)

Date Viewers* A18-34 A18-49 A25-54
08/05/15 1.15 0.3 0.5 0.5
08/12/15 1.21 0.4 0.4 0.5
08/19/15 1.20 0.4 0.4 0.5
08/26/15 1.34 0.5 0.5 0.6
09/02/15 1.20 0.4 0.4 0.5
09/09/15 1.40 0.6 0.6 0.5
09/16/15 1.53 0.4 0.4 0.5
09/23/15 1.35 0.4 0.4 0.5
Moved to Fridays
10/02/15 1.07 0.3 0.4 0.5
10/09/15 1.00 0.3 0.3 0.4
10/16/15 preempted
10/23/15 0.73 0.3 0.3 0.2
10/30/15 0.93 0.2 0.2 0.3
11/06/15 0.95 0.3 0.3 0.4
11/13/15 1.04 0.3 0.3 0.4
11/20/15 0.95 0.3 0.3 0.4
11/27/15 preempted
12/04/15 1.16 0.3 0.3 0.5
* - in millions


"DVR" Ratings (post same day viewership)

Date L+3 (P2+) L+3 (18-49) L+7 (P2+) L+7 (18-49)
08/05/15 0.5 0.6
08/12/15
0.6 1.75 0.7
08/19/15 0.5
08/26/15 0.7 0.7
09/02/15 0.6 1.71 0.7
09/09/15 1.77 0.7 1.81 0.7
09/16/15 1.66
09/23/15 0.7
10/02/15 1.70 0.7
10/09/15 1.56 0.6
10/16/15
10/23/15
10/30/15 1.53 0.5
11/06/15

1.52 0.5
11/13/15 1.69 0.6
11/20/15 1.56 0.6
11/27/15 preempted
12/04/15 1.69 0.5
* - in millions

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