Ratings Review: MULANEY (Season One)

It may be safe to say that the freshman sitcom MULANEY was the worst new series for the 2014-15 TV season. Content quality aside, for a comedy on a Big 4 network, it pulled ratings that even The CW would cancel a series for bringing in.

Right off the bat, with the premiere episode, FOX realized it had a dog on its hands. Following FAMILY GUY, it lost half of the A18-49 audience, the bread & butter of the Sunday night lineup. After just three weeks, FOX cut back episode order from 16 to 13.  A couple of weeks later, FOX moved the series from 9:30 p.m. to 7:30 p.m. It may have been pulled of the air completely, had FOX not completely tanked in the fall.

For the season, MULANEY averaged 1.76 million viewers and a 0.7 rating in Adults 18-49. Just horrible numbers. No reason to sugar coat it.

MULANEY (Sundays at 7:30 p.m., on FOX)

Date	Viewers*	A18-49	L+3	L+7
10/05/14	2.30	1.0	(1.2)
10/12/14	2.19	1.1
10/19/14	2.45	1.0
10/26/14	World Series
11/02/14	1.63	0.7
11/09/14	1.99	0.9
Moved to	7:30 p.m.
11/16/14	preempted
11/23/14	1.65	0.7
11/30/14	1.55	0.6
12/07/14	preempted
12/14/14	preempted
12/21/14	0.99	0.4	7pm	(0.5)
12/28/14	preempted
01/04/15	preempted
01/11/15	1.32	0.5
01/18/15	3.37	1.2
01/25/15	1.03	0.4
02/01/15	preempted
02/08/15	1.23	0.5
02/15/15	1.14	0.4

* - in millions