Ratings Review: A TO Z (Season One)

From the beginning, perhaps before the beginning, A TO Z was a series that was not going to make it. It did not look unique, or interesting, and coming from NBC, that is just two more nails in the coffin.

Not once did the series grab five million viewers, in live viewing. In fact it only grabbed 5 million once, in either L+3 and L+7 ratings. Viewers were just not interested in the romantic comedy.

For the season, ATO Z averaged 2.66 million viewers and an 0.8 rating in Adults 18-49. The L+7 average is 3.4 million viewers and a 1.1 rating in Adults 18-49.

A TO Z (Thursdays at 9:30 p.m., on NBC)

Date	Viewers*	A18-49	L+3	L+7
10/02/14	4.79	1.2	5.59 (1.5)	5.70 (1.6)
10/09/14	3.63	1.0	4.28 (1.3)
10/16/14	3.37	1.0	4.00 (1.3)
10/23/14	3.13	0.9
10/30/14	2.49	0.7	3.00 (1.0)
11/06/14	2.74	0.8	3.20 (1.0)
11/13/14	2.35	0.6	2.90 (0.8)
11/20/14	2.44	0.7	2.80 (0.9)
11/27/14	preempted
12/04/14	preempted
12/11/14	2.49	0.8
12/18/14	preempted
12/25/14	preempted
01/01/15	1.34	0.4		1.77 (0.5)
01/08/15	2.05	0.6
01/15/15	1.73	0.5
01/22/15	2.09	0.6

* - in millions