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Ratings Review: Fox Saturday College Football (Fall 2013)

Now in it's second season, FOX College Football is still struggling to attract viewers. Of the ten regular season games FOX aired, not a single one drew over 3.5 million viewers. Just three games managed to haul in a demo rating of over a 1.0. But, it is grabbing a young, male audience and it should be getting better ad rates than what COPS had been pulling in the last couple of seasons, for the night.

FOX aired 10 regular season games and the BIG TEN Championship game. The regular season games averaged 2.63 million viewers and a 0.8 rating in Adults 18-49. The BIG TEN game blew all other games out of the water, with nearly 14 million viewers.

it is all about match ups and FOX just does not have the big games with it's contract. But, the Pac-12 will be stronger, some day, and FOX will see the ratings rise.

FOX College Football (Saturdays at 8 p.m., on FOX)

Date Viewers* A18-49 L+3 L+7
09/07/13 3.40 1.1
09/14/13 3.30 1.2
09/21/13 1.70 0.5
09/28/13 1.80 0.5
10/05/13 2.02 0.7
10/12/13 MLB Playoffs
10/19/13 MLB Playoffs
10/26/13 MLB Playoffs
11/02/13 2.39 0.7
11/09/13 2.65 0.7
11/16/13 3.08 1.0
11/23/13 2.64 0.7
11/30/13 3.33 0.8
12/07/13 13.90 4.5
* - in millions

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