Ratings Review: THE CELEBRITY APPRENTICE (Spring 2013)

Like most programming on NBC, viewers didn't care much about watching THE CELEBRITY APPRENTICE, even if it was the ALL-STAR Edition.

On most Sunday nights this spring, THE CELEBRITY APPRENTICE was a last place program, in its time slot. Only when ABC scheduled RED WIDOW at 10 p.m. did this not hold true. It is fortunate that the series does air on NBC as almost everything not titled THE VOICE or Sunday Night Football, struggled mightily. Only REVOLUTION and TCA did relatively "decent" numbers for the network.

At the last minute, before the 2013 Upfronts, NBC renewed the Trump series for another season. If anything from NBC strikes a cord with viewers, this may be the last CELEBRITY APPRENTICE we see.

THE CELEBRITY APPRENTICE (Sundays at 9 p.m., on NBC)

Date	Viewers*	A18-49	+/-
03/03/13	5.15	1.7
03/10/13	5.04	1.8	-2.1%
03/17/13	5.45	1.8	8.1%
03/24/13	5.21	1.6	-4%
03/31/13	4.69	1.5	-10%
04/07/13	4.53	1.4	-3%
04/14/13	5.27	1.8	16%
04/21/13	5.00	1.6	-5%
04/28/13	5.08	1.6	2%
05/05/13	4.76	1.5	-6%
05/12/13	4.22	1.3	-11%
05/19/13	5.30	1.5	26%