Weekly Late Night Ratings: Jan 18 - 22, 2016
Week three of 2016 Saw NBC's two late night talkers gain in total viewers and in the A18-49 demographic. THE TONIGHT SHOW was up 0.05 in the demo and add 110,000 viewers. LATE NIGHT grow 50k in total viewers and 0.02 points in the key demo.
THE LATE SHOW had the biggest gains, week-to-week, adding nearly 20% in the A18-49 demographic and adding 340,000 total viewers. Unfortunately, those nice gains didn't have long coat tails. THE LATE LATE SHOW added less than 10% in viewership and 0.04 points in the demo.
- broadcast late night ratings based on 56 metered markets households
- cable late night ratings based on final cable ratings
THE LATE SHOW had the biggest gains, week-to-week, adding nearly 20% in the A18-49 demographic and adding 340,000 total viewers. Unfortunately, those nice gains didn't have long coat tails. THE LATE LATE SHOW added less than 10% in viewership and 0.04 points in the demo.
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- cable late night ratings based on final cable ratings
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