Ratings Review: MADAM SECRETARY (Season One)

With NFL Football the primary opposition, on Sunday Nights, Which draw a mostly male audience, CBS has been angling its Sunday nights to women demographics. MADAM SECRETARY now compliments THE GOOD WIFE, with large total audiences and a favorite of critics.

In the Live+SD ratings, MADAM SECRETARY averaged 11.81 million viewers and a 1.4 rating in Adults 18-49, for the 22 airings this season. It is not a good sign when the A18-49 ratings is cut in half from the series premiere to the season finale.

In Live+7 ratings, the total viewership grows to 14.17 million viewers (+20%) and the demo rises to a 1.9 (+36%).

MADAM SECRETARY (Sundays at 8 p.m., on CBS)

Date	Viewers*	A18-49	L+3	L+7
09/21/14	14.75	2.0	17.03
09/28/14	12.72	1.4	(1.9)
10/05/14^	12.20	1.6	(2.1)	15.20(2.2)
10/12/14	11.45	1.4
10/19/14	12.28	1.5
10/26/14^	11.71	1.5
11/02/14^	13.21	1.8
11/09/14	12.54	1.4		14.80
11/16/14	12.77	1.5
11/23/14^	12.41	1.6
11/30/14^	13.24	1.9		15.63
12/07/14	preempted
12/14/14	preempted
12/21/14	preempted
12/28/14	preempted
01/04/15	11.69	1.5		14.30 (2.0)
01/11/15	12.13	1.7		14.75
01/18/15	preempted
01/25/15	preempted
02/01/15	preempted
02/08/15	preempted
02/15/15	preempted
02/22/15	preempted
03/01/15	11.64	1.3	14.04	14.52
03/08/15	10.82	1.1
03/15/15	11.26	1.2	12.90
03/22/15	10.79	1.3	12.69	12.99
03/29/15	11.47	1.4	13.32
04/05/15	9.27	1.1	11.45
04/12/15	11.39	1.4		13.07
04/19/15	preempted
04/26/15	10.46	1.0
05/03/15	9.67	1.0	11.26

* - in millions
^ - delayed start time due to NFL Overrun