Ratings Review: DIG (Season One)

DIG, the latest crime drama form USA, had a decent start to its series run, but as the season continued, viewership fell to levels that could find it being cut from the network, after one season.

Drawing 1.8 million viewers, in the Live+SD ratings, and building to 3.7 million, after three days, DIG looked like a promising new series for USA. But, by the tenth, and final episode of the season, the ratings hovered around just one million viewers in the Live+SD numbers and the L+7 ratings were just over two million. That means at least 1.8 million viewers abandoned the series, since the premiere.

For the season, DIG averaged 1.22 million viewers and a 0.3 rating in Adults 18-49. Do not expect the series to return for a second season.

DIG (Thursdays at 10 p.m., on USA)

Date	Viewers*	A18-49	L+3	L+7
03/05/15	1.83	0.6	3.77 (1.1)
03/12/15	1.45	0.4
03/19/15	1.43	0.4
03/26/15	1.34	0.4		2.42
04/02/15	0.93	0.2
04/09/15	0.95	0.3		1.98
04/16/15	1.08	0.3		2.22
04/23/15	1.09	0.2		2.10 (0.5)
04/30/15	1.09	0.2
05/07/15	1.05	0.3		2.08

* - in millions