Preliminary Ratings: Thursday 12/25/14

ABC had an easy time winning Christmas night, thanks to the double pump of THE GRINCH. The classic half hour, animated special posted the night's best A18-49 ratings, grabbing a 1.9 score. That led into the theatrical movie version, starring Jim Carrey. The movie held on to 85% of the total viewers and lost just 6% for the demo, for the remainder of the night. Having a solid, likable classic program for Christmas night, will bring in the viewers, ready to relax, after a day with the family and toys.

CBS and FOX gave us encore programming of their regular schedule, to relatively decent numbers. But, had a classic holiday program been scheduled, They could have challenged ABC for the lead, or outright win of the night.

NBC had to battle the CW for 4th place, edging the smaller network by just one tenth of a point, in the demo.

Preliminary L+SD Network Averages:

ABC - 5.2 million viewers, 1.8 rating in A18-49

CBS - 4.9 million viewers, 0.8 rating in A18-49

CW - 0.9 million viewers, 0.2 rating in A18-49

FOX - 2.4 million viewers, 0.5 rating in A18-49

NBC - 1.5 million viewers, 0.3 rating in A18-49

Time	Net	Program	Viewers*	A18-49	+/-
8:00	ABC	How Grinch/Stole Christmas	5.90	1.9
8:30	ABC	Movie: Grinch/Stole Christmas	5.00	1.8	-15%
8:00	CBS	The Big Bang Theory [R]	6.80	1.2
8:30	CBS	Mom [R]	5.20	1.0	-24%
9:00	CBS	Two And A Half Men [R]	4.70	0.9	-10%
9:30	CBS	The McCarthys [R]	3.80	0.7	-19%
10:00	CBS	Elementary [R]	4.30	0.6	13%
8:00	CW	Movie: 12 Dogs of Christmas	0.90	0.2
8:00	FOX	Bones [R]	2.20	0.5
9:00	FOX	Bones [R]	2.50	0.5	14%
8:00	NBC	How Murray saved Chritmas	1.40	0.3
9:00	NBC	Elf: Buddy's Musical Christmas	1.10	0.3	-21%
10:00	NBC	Christmas/Rockefeller Center	1.90	0.4	73%

* - in millions