Ratings Review: SELFIE (Season One)

The second casualty of the TV season was the comedy SELFIE. Originally, after companion comedy MANHATTAN LOVE STORY was cancelled, SELFIE was to double up its episodes and air during the entire 8 p.m. hour. But after one week of that happening, ABC killed the series, seven episodes in.

 It really was just a matter of time before ABC would pull the series. It was already an underdog to even make it through the season. The, its draws under four million viewers and a 1.2 demo rating by episode two. By the end of the run, that number would shrink by another 25%.

Only the premiere episode had any time shifted ratings reported, and that number was minimal. Viewership was up just a little over 20% and the demo ratings rose 10%.

For the seven episodes, SELFIE averaged 3.86 million viewers and a 1.1 rating in Adults 18-49.

SELFIE (Tuesdays at 8 p.m., on ABC)

Date	Viewers*	A18-49	L+3	L+7
09/30/14	5.31	1.8	6.30 (2.0)
10/07/14	3.99	1.2
10/14/14	3.77	1.1
10/21/14	3.82	1.1
10/28/14	preempted
11/04/14	3.67	0.9
11/04/14	3.23	0.9	8:30PM
11/11/14	3.25	0.9

* - in millions