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Preliminary Ratings: Thursday 10/09/14

Just like the previous three days, a large majority of the Thursday night programs are down from last week's ratings. ABC is down an average of 1.1 million viewers and a 0.3 mark in the A18-49 ratings. THURSDAY NIGHT FOOTBALL appears to be down a FEW million viewers and two full points in the demo. NBC, FOX and the CW did see as strong of declines, as the lower ratings stayed either flat or dropped, slightly. However A TO Z and the limited series GRACEPOINT did have a sizable ding in the ratings.

 The top regular series was ABC's new crime drama, HOW TO GET AWAY WITH MURDER, grabbing 10.7 million viewers and a 3.1 demo rating. That is down 1.5 million viewers, from last week, and a total of 3.6 million viewers gone since the series premiere. But, everything is down this week, so no need to overreact to the numbers.

Week two of GRACE POINT is down nearly 900,000 viewers and 25% in the A18-49 ratings. It is the lowest rated program, from the Big 4 networks, and the only show under a 1.0 in the demo ratings. Yet another walking wounded on the FOX schedule.

The NFL game started out looking like another blowout, but for those that stuck with the game, Houston came back in the second quarter to keep the game interesting and had a chance, in the end, to actually win the game. We'll see how the final numbers, released tonight, change to accuratly reflect viewership.

Week two of the CW Thursday night was down, slightly, from last Thursday.

Preliminary L+SD Network Averages:
ABC - 9.5 million viewers, 2.8 rating in A18-49
CBS - 11.4 million viewers, 3.6 rating in A18-49
CW - 1.4 million viewers, 0.6 rating in A18-49
FOX - 5.1 million viewers, 1.2 rating in A18-49
NBC - 4.4 million viewers, 1.2 rating in A18-49

Time Net Program Viewers* A18-49 +/-
8:00 ABC Grey's Anatomy 8.40 2.4
9:00 ABC Scandal 9.50 3.1 13%
10:00 ABC How To Get Away With Murder 10.70 3.1 13%
8:00 CBS TNF Kick-Off 8.90 2.5
8:30 CBS TNF (IND v HOU) 11.90 3.8 34%
8:00 CW The Vampire Diaries 1.70 0.8
9:00 CW Reign 1.10 0.4 -35%
8:00 FOX Bones 6.30 1.5
9:00 FOX Gracepoint 3.90 0.9 -38%
8:00 NBC The Biggest Looser 4.60 1.2
9:00 NBC Bad Judge 5.20 1.3 13%
9:30 NBC A to Z 3.60 1.0 -31%
10:00 NBC Parenthood 4.30 1.3 19%
* - in millions


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