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Primetime Cable Ratings: March 16, 2014

For the second of four races, FOX had to deal with rain delays for it's NASCAR coverage. This time, instead of a primetime race on the mother network (FOX), FS1 was utilized to carry the the race on Sunday night. The race placed 4th on the night, drawing 2.3 million viewers, in primetime.
The season premiere of NAKED AND AFRAID grabbed the #6 spot, taking in 2.9 million viewers for Discovery. Not sure I get the appeal of this reality series. I mean, if your tuning in for the "naked" part, wouldn't play a lot better if it was on Showtime or HBO?

Rank Show Net Time Viewers* A18-49
1 The Walking Dead AMC 9:00 PM 12.87 6.4
2 Talking Dead AMC 10:00 PM 5.42 2.8
3 The Real housewives/ATL BRVO 8:00 PM 4.31 2.0
4 NASCAR Spring Cup FS1 7:05 PM 3.23 0.9
5 NASCAR Winners Circle FS1 9:30 PM 2.86 0.9
6 Naked & Afraid DISC 9:00 PM 2.85 1.1
7 The Walking Dead AMC 8:00 PM 2.61 1.0
8 Law & Order: SVU USA 8:00 PM 2.51 0.7
9 SpongeBob SquarePants NICK 7:00 PM 2.51 0.5
10 Law & Order: SVU USA 7:00 PM 2.46 0.7
* - in millions


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