Preliminary Ratings: Saturday 02/22/2014
The final Saturday night of the Winter Olympics will end up being the least watched night of the 18 day event. NBC drew just 12.9 million viewers and a poor 2.7 rating in Adults 18-49. America may be ready for the games to end.
Following the Olympics, on NBC, was the premiere of the new comedy ABOUT A BOY. Starting at 11:05 p.m., BOY is not included in the primetime ratings, but the reported numbers are decent, at best. 8.3 million viewers and a 2.2 demo rating stayed up to watch the single camera comedy. It did get more eyes on it than it normally would have had with a regular premiere, but the numbers are not that great.
Following the Olympics, on NBC, was the premiere of the new comedy ABOUT A BOY. Starting at 11:05 p.m., BOY is not included in the primetime ratings, but the reported numbers are decent, at best. 8.3 million viewers and a 2.2 demo rating stayed up to watch the single camera comedy. It did get more eyes on it than it normally would have had with a regular premiere, but the numbers are not that great.
Preliminary Network Averages:
ABC - 2.4 million viewers, 0.6 rating in Adults 18-49
CBS - 2.9 million viewers, 0.5 rating in Adults 18-49
FOX - 1.2 million viewers, 0.3 rating in Adults 18-49
NBC - 12.9 million viewers, 2.7 rating in Adults 18-49
Time | Net | Program | Viewers* | A18-49 | |
8:00 | ABC | Movie: Shrek the Third | 2.50 | 0.7 | |
10:00 | ABC | 20/20 [R] | 2.20 | 0.5 | |
8:00 | CBS | Mike & Molly [R] | 2.50 | 0.5 | |
8:30 | CBS | The Crazy Ones [R] | 1.80 | 0.3 | |
9:00 | CBS | CSI [R] | 3.00 | 0.5 | |
10:00 | CBS | 48 Hours | 3.70 | 0.6 | |
8:00 | FOX | Daytona 500 Bash the Beach | 1.50 | 0.4 | |
9:00 | FOX | The Following [R] | 0.80 | 0.2 | |
8:00 | NBC | Winter Olympics Day 17 | 12.90 | 2.7 |
* - in millions
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