Twitter TV Ratings: January 21, 2014
The NFL Network makes a rare appearance on the chart, with it's start of a new format for the NFL Pro Bowl. The Pro Bowl Draft, conducted by Dion Sanders and Jerry Rice hauled in about 1.3 million unique users.
Activity metrics (Unique Authors and Tweets) are a measure of relevant Twitter activity from three hours before, during and three hours after an episode’s initial broadcast, local time. Reach metrics (Unique Audience and Impressions) measure the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events.
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