Twitter TV Ratings: December 27, 2013
The series finale of the CW series NIKITA made a bit of a splash in Social Media Friday night, collecting 153,000 unique twitter accounts and placing second on the night. Despite the spike in interest, it still coudn't compete with SMACKDOWN on SYFY. The wrestling program put up 1.44 million impressions from the near 1/2 million unique accounts that received at least one tweet on the show.
Activity metrics (Unique Authors and Tweets) are a measure of relevant Twitter activity from three hours before, during and three hours after an episode’s initial broadcast, local time. Reach metrics (Unique Audience and Impressions) measure the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.
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