Twitter TV Ratings: December 16, 2013

The twitter activity for THE VOICE is jumping as the finale is here. Night one collected 2.85 million unique twitter accounts that received or interacted with tweets on the show. Those 2/85 million people created a total impression of all tweets of nearly 11 million.

The twitter activity for NBC pretty much ended there as THE SING-OFF dropped the activity by 87% in unique users. other categories were at or less than 10% of the levels THE VOICE was generating.

HOW I MET YOUR MOTHER is the lone scripted series on the chart.

Activity metrics (Unique Authors and Tweets) are a measure of relevant Twitter activity from three hours before, during and three hours after an episode’s initial broadcast, local time. Reach metrics (Unique Audience and Impressions) measure the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.