Ratings Review: FOX Sundays - November Sweeps

I feel like I have beat this FOX line up, like a dead horse. It does OK ratings, but is usually battling to stay out of last place on the night, with either CBS or ABC. THE SIMPSONS and FAMILY GUY do better than the other two 'toons, but they do not prosper like years past.

In week three, FOX preempted the line up and aired the series premiere of ALMOST HUMAN at 8 p.m. it was one of the stronger ratings the night has seen all year, for the full hour. The paring of THE SIMPSONS and FAMILY GUY at 9 p.m. was not great, but could be a strong duo if done regularly.

With these ratings for a sweeps month, FOX should look at moving two of the animated comedies to another night, say Friday nights, to help breath new life in to them and help a struggling night for the network. Keep the two stronger series and pair up with a male oriented action series.

Series	Category	Week 1	Week 2	Week 3	Week 4	AVG
The Simpsons	Viewers*	5.43	4.20	4.08^	6.78	5.12
	A18-49	2.4	1.8	1.8	3.0	2.3
Bob's Burgers	Viewers*	3.75	3.17		4.08	3.67
	A18-49	1.8	1.5		1.9	1.7
Family Guy	Viewers*	4.87	4.18	4.46 ^	4.58	4.52
	A18-49	2.5	2.0	2.2	2.2	2.2
American Dad	Viewers*	3.75	3.55		3.86	3.72
	A18-49	1.9	1.6		1.9	1.8

* - in millions
^ - Aired in 9 p.m. hour