Ratings: Broadcast Finals for November 1, 2013

Week two of the new horror series DRACULA sucked... in the ratings.  Dropping from 5.3 million viewers last week to just 3.4 million this week, that is a loss of 35% in total viewership. The A18-49 ratings were not better. Episode two lost 28% in the demographic, from the premiere episode. The new series also went from first to near last, in the hour, in the A1-49 ratings. Watch out, there may be an NBC executive ready with a wooden cancelation stake to drive in the heart of DRACULA.

Earlier in the night, vampires bit NBC in the ratings for the first time of the night. The special WHY WE (Heart) VAMPIRES was 4th place in the 8 p.m. hour, with just 2.6 million viewers and a 0.7 demo rating. of all the original episodes/programming of the night, WHY WE (Heart) VAMPIRES was the lowest rated program, from the BIG 4 networks.

A18-49 ratings king on the night was SHARK TANK, drawing a 2.0 rating. It doubling its lead in number from THE NEIGHBORS. The reality series also helped push ABC over the top to win the night in the demographic numbers.

CBS took the total viewers crown, collecting just under 10 million viewers over the night. UNDER COVER BOSS has cooled back down after a high rated episode just a few weeks earlier. BLUE BLOODS was the most watched program of the night with voer 11 million viewers.
 

Friday Night Network Averages:

ABC - 6.8 million viewers, 1.5 rating in Adults 18-49

CBS - 9.9 million viewers, 1.3 rating in Adults 18-49

CW - 1.0 million viewers, 0.4 rating in Adults 18-49

FOX - 2.9 million viewers, 0.9 rating in Adults 18-49

NBC - 3.6 million viewers, 1.2 rating in Adults 18-49

Time	Net	Program	Viewers*	A18-49	+/-
8:00	ABC	Last Man Standing [R]	6.36	1.4
8:30	ABC	The Neighbors [R]	4.50	1.0	-29%
9:00	ABC	Shark Tank	7.31	2.0	62%
10:00	ABC	20/20	7.64	1.5	5%
8:00	CBS	Undercover Boss	9.05	1.4
9:00	CBS	Hawaii Five-O	9.71	1.3	7%
10:00	CBS	Blue Bloods	11.01	1.2	13%
8:00	CW	The Carrie Diaries	0.89	0.3
9:00	CW	America's Next Top Model	1.01	0.4	13%
8:00	FOX	Masterchef Junior	4.01	1.3
9:00	FOX	Sleepy Hollow [R]	1.69	0.5	-68%
8:00	NBC	Why We (Heart) Vampires	2.59	0.7
9:00	NBC	Grimm	4.96	1.5	92%
10:00	NBC	Dracula	3.39	1.3	-32%

* - in millions