Nielsen Twitter TV Ratings: October 7 - 14, 2013
Cable programming dominates this week's Nielsen Twitter ratings and BET was the king of all TV.
The annual BET HIP HOP AWARDS was easily the most socially active program of the week, collecting over 2.5 million tweets for nearly 6.9 million unique accounts. It was the only program to post twitter activity in seven figures and an impression total of over 100 million. But the activity did not stop there for BET.
The REAL HUSBANDS OF HOLLYWOOD had its second season premiere right after the awards show and kept the social media buzz going for the cable network. Over all, the reality series finished in 4th position, beating network shows like THE VOICE and DANCING WITH THE STARS.
Last week's #1 program, THE WALKING DEAD, may have dropped to the second position, but it is still a force in social media. Episode #2 of the season hauled in over 1/2 million tweets during it's programming window. Of course, TWD is the true winner of the week as it was the most watched cable TV program of the week, with close to 14 million viewers.
The annual BET HIP HOP AWARDS was easily the most socially active program of the week, collecting over 2.5 million tweets for nearly 6.9 million unique accounts. It was the only program to post twitter activity in seven figures and an impression total of over 100 million. But the activity did not stop there for BET.
The REAL HUSBANDS OF HOLLYWOOD had its second season premiere right after the awards show and kept the social media buzz going for the cable network. Over all, the reality series finished in 4th position, beating network shows like THE VOICE and DANCING WITH THE STARS.
Last week's #1 program, THE WALKING DEAD, may have dropped to the second position, but it is still a force in social media. Episode #2 of the season hauled in over 1/2 million tweets during it's programming window. Of course, TWD is the true winner of the week as it was the most watched cable TV program of the week, with close to 14 million viewers.
Rank | Program | Net | Unique Audience* |
Impressions* | Tweets |
1 | BET Hip Hop Awards | BET | 6.88 | 136.40 | 2,553,800 |
2 | The Walking Dead | AMC | 5.65 | 32.23 | 528,300 |
3 | American Horror Story | FX | 3.12 | 11.19 | 184,400 |
4 | Real Husbands/Hollywood | BET | 2.78 | 12.89 | 239,000 |
5 | Scandal | ABC | 2.18 | 15.76 | 283,600 |
6 | The Voice (M) | NBC | 2.11 | 4.79 | 154,100 |
7 | Dancing With The Stars | ABC | 1.70 | 4.45 | 50,600 |
8 | Catfish: TV Show | MTV | 1.65 | 5.44 | 81,400 |
9 | The Voice (Tu) | NBC | 1.41 | 2.42 | 54,600 |
10 | Homeland | SHO | 1.17 | 2.55 | 13,900 |
* - millions
This chart captures relevant Tweets from three hours before, during and three hours after an episode’s initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.
This chart captures relevant Tweets from three hours before, during and three hours after an episode’s initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.
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