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Nielsen Twitter TV Ratings: October 7 - 13, 2013

Nielsen has began releasing its new Twitter TV Ratings and for the week of October 7, 2013, THE WALKING DEAD tops the list.

The list is sorted by a shows unique audience and TWD easily drew the most with just under 7.5 million people/accounts. The next closest program was AMERICAN HORROR STORY, nearly three million back.

THE WALKING DEAD also had the most tweets for the week, collecting over 1.17 million individual tweets

Those 7.5 million unique accounts watching THE WALKING DEAD generated nearly 66 million impressions Those impressions are the accounts the received and viewed a given tweet. This can include retweets of a given tweet, by a second, or multiple other accounts.

So, THE WALKING DEAD had 7.5 million audience members, generating 1.17 million tweets that were seen 66 million times, as a group.

Rank Program Net Unique
Audience*
Impressions*  Tweets
1 The Walking Dead AMC 7.491 65.925 1,172,000
2 American Horror Story FX 4.624 24.987 435,600
3 Catfish: TV Show MTV 3.544 39.011 743,600
4 The X Factor FOX 2.393 13.061 422,900
5 The Voice (M) NBC 1.972 4.668 115,00
6 Jimmy Kimmel Live (W) ABC 1.943 7.190 57,100
7 Dancing With The Stars ABC 1.696 4.428 43,500
8 WWE Raw USA 1.392 8.155 176,800
9 Kardashians E! 1.216 1.858 32,900
10 The Voice (TU) NBC 1.148 2.018 49,000

This chart captures relevant Tweets from three hours before, during and three hours after an episode’s initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5am. The data includes new/live primetime and late fringe episodes only and excludes sports events. Nielsen Twitter TV Ratings are only available for English-language U.S. Broadcast and Cable Networks.

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