Ratings: Broadcast Finals for March 29, 2013
CBS takes the night with the Sweet 16 round of the NCAA Tournament and a solid 2.0 rating in the Adults 18-49 ratings and 6,5 million viewers. Not bad numbers when you consider a second game, on TBS, was airing at the same time as the CBS games. Compared to the regular CBS programming, Viewership is down by about 25%, or so, but the A18-49 ratings are up by 50% or more.
HAPPY ENDINGS is on its third night of the season and the episodes can't be burned off fast enough, for ABC's sake. The third year sitcom drew 50% less in the A18-49 demo rating than the previous week's season finales of LAST MAN STANDING and MALIBU COUNTRY. Viewership was off buy 60% or more. Lucky for ABC, HAPPY ENDINGS didn't hurt the numbers for SHARK TANK.
TOUCH set another all-time low for the series. A 0.5 demo rating is entering CW territory. If The CW had scheduled ANYTHING other than CULT at 9:00 p.m., the CW could have beat FOX in the demo ratings for the hour. Like FRINGE, FOX is just counting the days for TOUCH to end.
HAPPY ENDINGS is on its third night of the season and the episodes can't be burned off fast enough, for ABC's sake. The third year sitcom drew 50% less in the A18-49 demo rating than the previous week's season finales of LAST MAN STANDING and MALIBU COUNTRY. Viewership was off buy 60% or more. Lucky for ABC, HAPPY ENDINGS didn't hurt the numbers for SHARK TANK.
TOUCH set another all-time low for the series. A 0.5 demo rating is entering CW territory. If The CW had scheduled ANYTHING other than CULT at 9:00 p.m., the CW could have beat FOX in the demo ratings for the hour. Like FRINGE, FOX is just counting the days for TOUCH to end.
Friday Night Averages:
CBS - 6.5 million viewers, 2.0 rating in Adults 18-49
ABC - 5.0 million viewers, 1.3 rating in Adults 18-49
ABC - 5.0 million viewers, 1.3 rating in Adults 18-49
NBC - 4.0 million viewers, 1.0 rating in Adults 18-49
FOX - 2.5 million viewers, 0.7 rating in Adults 18-49
CW - 0.9 million viewers, 0.3 rating in Adults 18-49
Time | Net | Program | Viewers* | Demo | +/- |
8:00 | ABC | Happy Endings | 2.30 | 0.9 | |
8:30 | ABC | Happy Endings | 2.29 | 0.7 | Even |
9:00 | ABC | Shark Tank | 6.90 | 1.8 | +301% |
10:00 | ABC | 20/20 | 5.89 | 1.4 | -15% |
8:00 | CBS | NCAA Tournament | 5.96 | 1.7 | |
9:30 | CBS | NCAA Tournament | 4.80 | 1.5 | -19% |
9:45 | CBS | NCAA Tournament | 7.11 | 2.3 | +48% |
8:00 | CW | Nikita | 1.22 | 0.4 | |
9:00 | CW | Cult | 0.54 | 0.1 | -44% |
8:00 | FOX | Kitchen Nightmares [R] | 2.61 | 0.9 | |
9:00 | FOX | Touch | 2.37 | 0.5 | -2% |
8:00 | NBC | Fashion Star | 2.84 | 0.7 | |
9:00 | NBC | Grimm | 4.86 | 1.4 | +75% |
10:00 | NBC | Rock Center | 4.16 | 0.8 | -25% |
* - in millions
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