by Marc Berman (PI Feedback)Prime-Time Ratings:
Wednesday 6/18/08
The following results are based on the fast affiliate ratings (Live Plus Same Day data)
-Total Viewers:
Fox: 8.73 million, NBC: 6.99, CBS: 6.95, ABC: 4.46, CW: 1.81
-Adults 18-49:
Fox: 3.2 rating/10 share, NBC: 2.1/ 6, ABC: 1.7/ 5, CBS: 1.6/ 5, CW: 0.7/ 2
----------
-Yesterday’s Winners:
So You Think You Can Dance (Fox), Deal or No Deal (NBC), CSI: NY R (CBS)
-Yesterday’s Losers (Excluding Repeats):
Celebrity Circus (NBC)
----------
-Repeat Alert:
54 percent of last night’s schedule was non-originals.
----------
-Ratings Breakdown:
Fox led this third Wednesday in June, with another two-hour edition of So You Think You Can Dance at 8.73 million viewers and a 3.2 rating/10 share among adults 18-49 from 8-10 p.m. Comparably, that is close to year-ago levels.
Second overall was NBC with a 90-minute edition of Deal or No Deal (Viewers: 8.25 million; A18-49: 2.1/ 7 from 8-9:30 p.m.) and a 90-minute edition of week two of Celebrity Circus (Viewers: 5.72 million; A18-49: 2.0/ 6 from 9:30-11 p.m.). Compared to it’s year-ago debut (Viewers: 6.52 million; A18-49: 2.3/ 7 on June 11, 2008), Celebrity Circus dipped by 800,000 viewers and 13 percent in the demo. Take a look at the half-hour breakdown for both shows:
Deal or No Deal (NBC)
8:00 p.m. Viewers: 6.80 million (#2), A18-49: 1.7/ 6 (#2)
8:30 p.m. Viewers: 7.78 million (#2), A18-49: 2.0/ 6 (#2)
9:00 p.m. Viewers: 10.16 million (#1), A18-49: 2.7/ 8 (#2)
Celebrity Circus (NBC)
9:30 p.m. Viewers: 6.21 million (#3), A18-49: 2.0/ 6 (#2)
10:00 p.m. Viewers: 5.71 million (#2), A18-49: 2.0/ 6 (#1)
10:30 p.m. Viewers: 5.26 million (#2), A18-49: 1.9/ 6 (#2)
Overall retention for Celebrity Circus out of the last half-hour of Deal or No Deal was just 56 percent in total viewers and 74 percent among adults 18-49. Could be better!
CBS had nothing unusual to report with its encore combination of The Price is Right (Viewers: #3, 5.65 million; A18-49: #4, 1.2/ 4), Criminal Minds (Viewers: #3, 7.19 million; A18-49: #3t, 1.7/ 5) and CSI: NY (Viewers: #1, 8.00 million; Viewers: #2, 1.9/ 6).
ABC aired a repeat of Wife Swap (Viewers: #4, 4.54 million; A18-49: #3, 1.7/ 6) and two repeat episodes of Supernanny as follows:
Supernanny R (ABC)
9:00 p.m. – Viewers: 4.50 million (#4), A18-49: 1.7/ 5 (#3t)
10:00 p.m. – Viewers: 4.35 million (#3), A18-49: 1.7/ 5 (#3)
And cellar-dweller the CW capped off the evening with a repeat of America’s Next Top Model (Viewers: #5, 1.31 million; A18-49: #5, 0.5/ 2) and an original installment of Farmer Wants a Wife (Viewers: #5, 2.31 million; A18-49: #5, 0.9/ 3). Growth for Farmer Wants a Wife out of the Top Model encore of one million viewers and 80 percent among adults 18-49 is worth noting.
Source: Nielsen Media Research data
No comments