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Weekly CW Ratings: March 6 - 10, 2017

With three hours of encore programming, The CW was down slightly from the previous week. The three demographic categories were down a tenth of a point each, to a 0.3, 0.4 and 0.5, respectively, from youngest to oldest demo. Total viewership was down just 400k, to 1.34 million viewers.

The two hour series finale of THE VAMPIRE DIARIES did perk up the Friday night numbers, averaging over one million viewers on the night. The 9 PM slot was near double the average it had been pulling for most of the season.

An all-encore Wednesday night was the CW's weakest night, averaging about 750,000 total viewers and THE 100 pulled the lone 0.1 rating in the A18-34 demo.

Day Time Net Program P2* A18-34 A18-49 A25-54
Mon 8:00 CW Supergirl  2.16 0.5 0.7 0.8
Mon 8:00 CW Penn & Teller: Fool Us [R] 0.97 0.3 0.3 0.4
Tue 8:00 CW The Flash 2.52 0.7 0.9 1.0
Tue 9:00 CW Legends of Tomorrow 1.54 0.4 0.5 0.6
Wed 8:00 CW Arrow [R] 0.85 0.2 0.2 0.3
Wed 9:00 CW The 100 [R] 0.58 0.1 0.2 0.2
Thu 8:00 CW Supernatural  1.49 0.3 0.5 0.6
Thu 9:30 CW Riverdale  1.03 0.3 0.4 0.4
Fri 8:00 CW The Vampire Diaries 1.07 0.4 0.4 0.4
Fri 9:00 CW The Vampire Diaries (SF) 1.15 0.4 0.5 0.5
* - viewers in millions

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