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Final Broadcast Ratings: August 28, 2016

NBC was back in the winners spot, thanks to its NFL preseason game, featuring the Bengals vs the Jaguars. The game collected 6.1 million viewers and a 1.8 rating in Adults 18-49, topping both primetime games on CBS, on the previous two nights.

CBS did relatively well, considering from 9 to 11 PM,  it is dead last in the demos. BIG BROTHER was the top program of the night in Adults 18-49 and Adults 25-54, and tied the nFL game in the 18-34 demo. 60 MINUTES was the most watched program, with 8.0 million viewers.

ABC's average was brought down with the special, WE Day, a public service awareness program. the 7 PM show was the least watched of the night, but because it was commercial free, it will not count against the weekly average. The three game shows did decent numbers, but were down from the previous week.

Final L+SD Network Averages:

Total viewers A18-34 A18-49 A25-54
ABC 5.40 million 0.5 1.0 1.4
CBS 5.00 million 0.6 1.2 1.7
CW 0.00 million 0.0 0.0 0.0
FOX 3.00 million 0.8 1.0 1.2
NBC 5.30 million 1.1 1.6 2.0

Time Net Program P2* A18-34 A18-49 A25-54
7:00 ABC WE Day - Commercial Free
8:00 ABC Celebrity Family Feud 5.74 0.5 1.0 1.5
9:00 ABC The $100,00 Pyramid 5.65 0.5 1.0 1.5
10:00 ABC Match Game 4.77 0.4 0.9 1.3
7:00 CBS 60 Minutes 7.99 0.5 0.9 1.4
8:00 CBS Big Brother 6.76 1.4 2.1 2.6
9:00 CBS Madam Secretary [R] 3.20 0.3 0.4 0.6
10:00 CBS Brain Dead 2.31 0.2 0.3 0.5
7:00 FOX NFL Preseason overrun 5.50 1.4 1.7 2.1
7:30 FOX The Simpsons [R] 2.84 1.0 1.1 1.3
8:00 FOX The Simpsons [R] 2.57 0.9 1.1 1.2
8:30 FOX Brooklyn Nine-Nine [R] 1.70 0.6 0.7 0.8
9:00 FOX Family Guy [R] 1.97 0.7 0.8 1.0
9:30 FOX The Last Man on Earth [R] 1.45 0.5 0.6 0.7
7:00 NBC Timeline/Peyton Manning 2.67 0.5 0.7 0.9
8:00 NBC NFL Pre-game 4.48 0.8 1.1 1.4
8:10 NBC NFL Preseason: CIN vs JAX 6.13 1.3 1.8 2.3
* - viewers in millions

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