Ratings Review: FEAR THE WALKING DEAD (Season One)

FEAR THE WALKING DEAD became the most successful freshman series in cable TV history. Spun-off of what is TV's #1 program, THE WALKING DEAD, FEAR give fans more of what they love, but does not just retread the same thing under a different title. It is uniquely satisfying, within the WALKING universe.

In the Live+SD ratings, FEAR THE WALKING DEAD averaged 7.61 million viewers, a 3.1 rating in adults 18-34, a 3.8 rating in adults 18-49 and a 4.1 rating in adults 25-54 demo.

The Live+3 ratings added averaged 11.2 million viewers, 7.3 million adults 18-49, and 7.2 million adults 25-54, plus a 5.7 rating in adults 18-34. The Live+7 Ratings would ad about 500-800k in total viewership, from the L+3 numbers, and the A18-49 demo would grow an additional 0.2 to 0.3 points.

Live+Same Day Ratings
 (Sundays at 9 p.m., on AMC)

Date	Viewers*	A18-34	A18-49	A25-54
08/23/15	10.13	4.0	4.9	5.3
08/30/15	8.18	3.4	4.1	4.2
09/06/15	preempted
09/13/15	7.19	3.0	3.6	3.9
09/20/15	6.62	2.7	3.3	3.5
09/26/15	6.66	2.7	3.4	3.8
10/04/15	6.86	2.7	3.4	3.6

* - in millions

"DVR" Ratings (post same day viewership)

Date	L+3 (P2+)	L+3 (18-49)	L+7 (P2+)	L+7 (18-49)
08/23/18	13.33	6.7	13.96	7.0
08/30/15	11.70	6.0	12.25	6.3
09/06/15	preempted
09/13/15	10.73	6.0	11.58	6.0
09/20/15	10.37	5.3
09/26/15	10.02	5.3
10/04/15	10.10	5.1		5.5

* - in millions