Ratings Review: NCIS (Season Ten)

NCIS almost became the #1 program of the 2012-13 season, losing out by just a a hair to the reigning champion, SUNDAY NIGHT FOOTBALL. If it had just one less repeat, it may have been enough to capture the title. But, it is still a remarkable feat by a series that completed its 10th season.

For the season, NCIS averaged 17.68 million viewers and a 3.0 rating in Adults 18-49. It had 31 airings, including seven repeats. The ratings don't look to be any any danger and with its demographics. It is less vulnerable to time shifting (DVR) than most other series. It has a loyal audience and as long as they never "Jump the Shark," it will be around for quite a while.

NCIS (Tuesdays at 8 p.m., on CBS)

Date	Viewers*	A18-49	+/-
09/25/12	20.48	4.1
10/02/12	18.87	3.7	-8%
10/09/12	18.51	3.4	-2%
10/16/12	Preempted
10/23/12	17.78	3.2
10/30/12	18.83	3.4	6%
11/06/12	Preempted
11/13/12	17.05	3.1
11/20/12	16.47	3.0	-3%
11/27/12	19.76	3.6	20%
12/04/12	11.06	2.0	-44%	R - 9 p.m.
12/11/12	17.65	2.8	60%
12/18/12	19.59	3.3	11%
12/25/12	9.84	1.4	-50%	R
01/01/13	10.63	1.3	8%	R
01/08/13	21.11	3.5	99%
01/15/13	22.86	3.9	8%
01/22/13	12.86	1.7	-44%	R
01/29/13	22.07	3.8	72%
02/05/13	21.79	3.7	-1%
02/12/13	Preempted
02/19/13	21.08	3.5
02/26/13	20.69	3.4	-2%
03/05/13	20.81	3.4	1%
03/12/13	13.18	1.9	-37%	R
03/19/13	19.79	3.2	50%
03/26/13	18.62	3.2	-6%
04/02/13	11.15	1.4	-40%	R
04/09/13	17.22	2.7	54%
04/16/13	12.61	2.2	-27%	R - 9 p.m.
04/23/13	17.33	2.8	37%
04/30/13	18.29	3.1	6%
05/07/13	17.56	3.1	-4%
05/14/13	18.79	3.4	7%

* - in millions