Ratings Review: 24 Hours of A CHRISTMAS STORY

Each year cable network TBS airs 24 hours of the Christmas classic A CHRISTMAS STORY. From 8:00pm on Christmas Eve to 8:00pm Christmas night, 12 airings of the movie are shown, back to back. Below are nine of those 12 airings.

The two prime time airings on Christmas Eve pulled in better A18-49 ratings than the major broadcast networks did on the night. Head to head with IT'S A WONDERFUL LIFE, A CHRISTMAS STORY pulled in 33 % ore A18-49 viewers.

24 hours of A CHRISTMAS STORY (2012 season)

Day	Show	Net	Time	Viewers(m)	Demo
Mon	A Christmas Story	TBSC	8 PM	4.885	2.1
Mon	A Christmas Story	TBSC	10PM	4.190	2.0
Tue	A Christmas Story	TBSC	12AM	3.069	1.4
Tue	A Christmas Story	TBSC	8 AM	3.047	1.3
Tue	A Christmas Story	TBSC	10AM	3.847	1.5
Tue	A Christmas Story	TBSC	12PM	3.777	1.5
Tue	A Christmas Story	TBSC	2 PM	3.353	1.3
Tue	A Christmas Story	TBSC	4 PM	2.816	1.0
Tue	A Christmas Story	TBSC	6 PM	2.619	1.0