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2016 Commercial Cost Survey: ABC

Ad Age has released its 2016 Commercial Cost Survey, showing the per average price for advertisers on a 30 second spot for each regular TV series. ABC has two top-10 shows, with MODERN FAMILY (#7) commanding $224,600 per spot, and GREY'S ANATOMY (#10) getting over $193k per spot. For GREY'S its price average jumped 23% from last year's average. LAST MAN STANDING (+17%) and 20/20 (+20%) were the only other two ABC series to increase by double digits.

On the opposite end of the spectrum, ONCE UPON A TIME lost 30% from last year's average, along with third year drama, HOW TO GET AWAY WITH MURDER. The two ABC series collectiong the lowest dollars for an ad are AFV and DR. KEN, both below $65,000.

Net Program Day/Time Commecial Price
ABC AFV Sunday @ 7 p.m. $62,363
ABC Dr. Ken Friday @ 8:30 p.m. $64,228
ABC The Real O'Neals Tuesday @ 9:30 p.m. $71,869
ABC Last Man Standing Friday @ 8 p.m. $75,576
ABC 20/20 Friday @ 10 p.m. $79,149
ABC Saturday Night Football Saturday @ 8 p.m. $87,084
ABC American Housewife Tuesday @ 8:30 p.m. $94,615
ABC Secrets and Lies Sunday @ 9 p.m. $99,101
ABC Shark Tank Friday @ 9 p.m. $99,553
ABC Fresh off the Boat Tuesday @ 9 p.m. $101,386
ABC Quantico Sunday @ 10 p.m. $106,074
ABC Agents of S.H.I.E.L.D. Tuesday @ 10 p.m. $107,904
ABC Once Upon a Time Sunday @ 8 p.m. $109,410
ABC Conviction Monday @ 10 p.m. $109,662
ABC The Middle Tuesday @ 8 p.m. $124,787
ABC Dancing with the Stars Monday @ 8 p.m. $125,260
ABC Speechless Wednesday @ 8:30 p.m. $136,859
ABC Black-ish Wednesday @ 9:30 p.m. $139,483
ABC The Goldbergs Wednesday @ 8 p.m. $144,210
ABC Notorious Thursday @ 9 p.m. $144,274
ABC Designated Survivor Wednesday @ 10 p.m. $162,616
ABC How to Get Away with Murder Thursday @ 10 p.m. $178,339
ABC Grey's Anatomy Thursday @ 8 p.m. $193,210
ABC Modern Family Wednesday @ 9 p.m. $224,571
ABC Scandal Thursday @ 9 p.m. NA

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