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Final Broadcast Ratings: August 5, 2016


As it will do for the next 17 days, NBC dominates the Friday ratings as the opening ceremonies to the Rio Summer Olympics draw 26.5 million viewers and a 7.5 rating in Adults 18-39. That is 14 million viewers less than in 2012 and of by 39% in the A18-39 demo.

Final L+SD Network Averages:

Total viewers A18-34 A18-49 A25-54
ABC 3.00 million 0.4 0.6 0.9
CBS 3.80 million 0.3 0.5 0.7
CW 0.80 million 0.2 0.2 0.2
FOX 1.40 million 0.3 0.5 0.6
NBC 26.50 million 5.8 7.5 9.0

Time Net Program P2* A18-34 A18-49 A25-54
8:00 ABC Shark Tank [R] 2.93 0.4 0.6 0.8
9:00 ABC Primetime: WWYD? 2.71 0.5 0.6 0.9
10:00 ABC 20/20 3.37 0.4 0.6 1.0
8:00 CBS NCIS: LA [R] 3.61 0.3 0.5 0.7
9:00 CBS Hawaii Five-O [R] 3.50 0.3 0.5 0.7
10:00 CBS Blue Bloods [R] 4.25 0.3 0.5 0.7
8:00 CW Masters of Illusion [R] 0.82 0.2 0.2 0.2
8:30 CW Masters of Illusion [R] 0.76 0.1 0.2 0.2
9:00 CW Penn & Teller: Fool Us [R] 0.90 0.2 0.2 0.3
8:00 FOX Masterchef [R] 1.25 0.3 0.4 0.5
9:00 FOX Masterchef [R] 1.37 0.3 0.5 0.6
8:00 NBC Summer Olympics: Opening Ceremonies 26.49 5.8 7.5 9.0
* - viewers in millions

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